Around the web on December 11th


Written on December 11, 2006 – 10:49 pm | by admin

December 11th was one heck of an exciting day! There was too much happening so fast that it was not possible for me to take a break from my day job to blog about each one as it happened. So here is the roundup of the most exciting news around the Web for today.

First of all, Andy Beal of MarketingPilgrim.com proved once and for all that “Google’s Click Fraud Rate is Less than 2%.” He had the exclusive story that included all the charts, inside man (Google’s business product manager for trust and safety, Ghosemajumder) and of course all the hand waving and statistics necessary to convince the average advertiser that they are not wasting their money on AdWords click fraud.

In the meantime, Jeremy (Shoemoney.com) informed us that Andrew Wee (whoisandrewwee.com) found out that the Spybot Search And Destroy spyware removal software deletes Azoogleads and Clickbank affiliate marketer cookies. I understand how this is bad news for affiliate marketers, including myself, but seriously I don’t get what the big fuss is about. Have people been living under the illusion that cookies are a bullet proof method for guaranteeing affiliate sales? In case people have not noticed all these years, it is rather trivial to set your web browser to delete cookies when closed or just decline them all together. On the positive side, testing shows that Adaware leaves affiliate cookies untouched so start pitching Adaware to your friends and family.

Finally, Google has finally become evil because as Michael Arrington reports, “Google Copies IE7 Promo Material From Yahoo.” In all fairness, the same news was reported on other blogs simultaneously leading me to believe that Yahoo’s PR engine is full at work here. I just love a good conspiracy.

I can’t wait for tomorrow’s news!

  1. One Response to “Around the web on December 11th”

  2. By theseo on Dec 13, 2006 | Reply

    You say “In case people have not noticed all these years, it is rather trivial to set your web browser to delete cookies when closed or just decline them all together.”

    You are right but it is very inconvient for most web users “to set your web browser to delete cookies.” Then they have to sign in every five seconds to Google, Amazon, Ebay, Myspace or most of the other popular sites on the internet.

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